// about essensi
I’m Ernesta.
I create because, to me, creativity is first and foremost a way to touch the human heart.
I’ve always believed that a good idea is more than just visual beauty.
It has character, a story, and something that makes people stop and take notice.
I’ve worked in marketing and the creative field for over 15 years. For the past 11 years, I’ve focused primarily on product development and marketing for ODORO home fragrances — from the very first idea to the moment a product finds its place in a customer’s home.
I believe the best creative solutions begin with understanding what we truly want to communicate.
Product concepts
Brand concepts
Creative briefs & pitches
Product storytelling & positioning
Packaging design
Book & publication design
Visual concepts
Product presentation
Product photography
Creative photography
Photo & video campaigns
Creative direction
Movement & dance experiences
Creative gatherings
